About Us

Genia’s diverse career spans leadership development, business operations, and creative industries. She has trained Native American leaders, managed a manufacturing plant, edited architectural magazines, and coached CEOs across multiple industries and cultures. Her consulting work ranges from Fortune 500 companies to startups, giving her firsthand experience in all facets of business, including marketing, advertising, administration, and production.

A natural communicator, Genia is highly attuned to how emotions impact performance and productivity. She enjoys working with the written and spoken word, whether crafting compelling content, facilitating discussions, or engaging with sound-driven media. With a keen artistic eye, she also appreciates the visual aspects of branding and business presentation.

Genia thrives in fast-paced, high-energy environments where she can tackle multiple challenges at once. She is known for thinking outside the box, challenging conventional wisdom, and helping leaders find innovative solutions. Her straightforward approach and ability to connect with people make her an effective facilitator of personal and organizational growth.

She has shared her expertise in leadership and professional practices as an instructor of business practices at the University level and has developed programs that have been implemented in both corporate and nonprofit sectors.

Genia lives in Austin, Texas, with her husband and partner, Jim. She remains active in civic, church, and school activities while continuing to empower  leaders and organizations to reach new heights

Jim honed his leadership skills at 3M, Xerox, and Prudential, gaining experience from first-line sales management to serving on the executive leadership team of a multi-billion-dollar investment management firm. His diverse background includes leading marketing for internal and external startups, launching a business in Japan, and running his own small business.

As a consultant, Jim specializes in executive team alignment, leadership development, and fostering purpose, clarity, and psychological safety within organizations. Leveraging tools like the Birkman Personal Style Assessment and 360-degree feedback, he creates personalized development plans for executives, coaching them toward bridging performance gaps and increasing efficiency. His broad business background and strong situational awareness allow him to quickly assess developmental needs and implement the right tools and strategies to enhance leadership effectiveness and job satisfaction.

Jim is a hands-on problem solver who thrives on action and results. He enjoys the variety and challenge of working with teams, breaking down complex issues into simple, actionable steps. His straightforward communication style, combined with his ability to build relationships and facilitate productive discussions, makes him a trusted advisor to leaders at all levels. A natural collaborator, Jim values environments where teams win together and where every voice is heard.

Beyond his consulting work, Jim has a passion for the written and spoken word, as well as music and sound-based media. He enjoys being outdoors and tackling hands-on projects, balancing his high-energy work ethic with personal interests that keep him engaged and inspired.

Jim has lived in Los Angeles and the New York City area and now resides in Austin, Texas, with his partner and wife, Genia. He remains active in church, civic, and school activities, continuing to make a meaningful impact on both individuals and organizations.

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John Steck is a seasoned executive with extensive experience as a CEO, having successfully built and operated several PE-backed manufacturing companies.  John believes culture is at the forefront of every high-performing team and strong processes ward off the effects that stress can have on people and results.  Over the years John has lead from the front,  introducing lean manufacturing principles and driving process improvement across key business functions.

John spent a decade with Danaher, overseeing more than 1,000 professionals across 28 countries. His leadership was marked by operational excellence and the implementation of effective strategies that enhanced productivity and performance. John attended the Darden School of Business prior to Danaher, and still feels most at home along the coast of southeast Virginia.

John is deeply passionate about helping others thrive. He believes that in today’s complex business landscape, human capital is an organization's most valuable asset. He focuses on creating purpose-driven, healthy environments where people can grow and contribute meaningfully. His approach is rooted in his engineering background, entrepreneurial education, and extensive leadership experience.

Now partnering with Strategic Positioning, Inc. (SPI), John brings his expertise in building and maintaining Healthy Organizations to SPI’s proven methodologies. Together, they are committed to transforming teams and organizations by fostering environments where people collaborate, innovate, and succeed. John is known for his high energy, hands-on leadership style, and his ability to simplify complex challenges. He enjoys working directly with people, influencing and persuading them toward a shared vision, and creating spaces where everyone’s contribution is valued. His straightforward approach, coupled with a passion for making lives better, defines his unique leadership style.